New Delhi, Nov 11 (IANSlife) Rapper Cardi B has launched her first-ever footwear collection, in collaboration with Reebok.
Cardi has redesigned the brand’s iconic Club C silhouette in the form of an all new Club C Cardi and Cardi Coated Club C Double.
Having played a larger role in the design and curation process, Cardi was inspired by a dystopian world, taking cues from her most recent iconic fashion moments.
Using the simplicity of the infamous Club C silhouette as a jumping off point, Cardi took things to the next level with bold, transparent designs.
To support the launch of her new collaboration with Reebok, Cardi B will be headlining an all-new campaign with Reebok titled “B Unexplainable”, celebrating her personal growth, passion for design, and equality. Through “B Unexplainable”, Cardi B and Reebok aim to explore society’s expectations of women: how they are told to be perfect but humble, strong but caring.
The two silhouettes, the Club C Cardi and the Cardi Coated Club C Double, will feature women’s and children’s footwear sizing options (juniors and infant), with the children’s shoes being direct takedowns of the adult styles at attainable price points.
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