50K pre-bookings for new foldables in India in just 12 hours: Samsung

New Delhi: Samsung has witnessed a robust demand for its fourth-generation of foldables in India, registering more than 50,000 pre-bookings for Galaxy Fold4 and Galaxy Flip4 in less than 12 hours, Raju Pullan, Senior Vice President and Head of MX sales at Samsung India, said on Wednesday.
The record figures came on Day 1 of the pre-booking opening for foldables on August 16.
“Samsung is targeting to sell 1.5 times more foldable phones this year. We are confident of meeting our target because the new foldable phones come with huge upgrades as compared to last year,” Pullan told IANS.
He attributed the huge pre-book success to the company’s strategy to expand the foldable experience in India this time.
For Fold4 and Flip4, Samsung has expanded its retail network, taking the premium phones to over 10,000 cities, including tier 2 towns and further.
This is double the number of retail outlets as compared to last year for the foldable phones, according to Pullan.