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Facebook begins tests to reduce political posts in News Feed

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San Francisco, Feb 10 : Facebook on Wednesday announced to temporarily reduce political content in News Feed for a small percentage of people in Canada, Brazil and Indonesia this week, and the US in the coming weeks.
Facebook said that it took this step because people don’t want political content to take over their News Feed.
“During these initial tests, we’ll explore a variety of ways to rank political content in people’s feeds using different signals, and then decide on the approaches we’ll use going forward,” said Aastha Gupta, Product Management Director.
She said that Covid-19 information from authoritative health organisations like the CDC and WHO, as well as national and regional health agencies and services from affected countries, will be exempt from these tests.
“Content from official government agencies and services will also be exempt”.
In October last year, the social network said it would temporarily stop recommending civic and political groups to users in the US.

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