New Delhi: Google which registered less than 0.1 percent market share in the Indian premium smartphone segment in the second quarter this year, ditched the country on Tuesday, announcing that the newly-launched Pixel 4 and XL will not be available in India.
In a statement, the company said it has decided not to make Pixel 4 available in the country.
“We remain committed to our current Pixel phones and look forward to bringing future Pixel devices to India,” a Google spokesperson said.
Google introduced the new Pixel 4, 4 XL, Pixelbook Go, Pixel Earbuds and Nest Mini during its annual hardware event in New York on Tuesday. The Google Pixel 4 comes with a starting price tag of $799 and Pixel 4 XL for $899. The phones will be shipped on October 24 globally, excluding India.
“Google has a wide range of products that we make available in different regions around the world. We determine availability based on a variety of factors, including local trends, and product features,” added the Google spokesperson.
Billed as the “best Android phones you can buy,” Google Pixel devices have failed to impress Indian users and the reason is pretty obvious: Poor go-to-marketing strategy.
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