‘Very, very pleased’ with India growth story: Apple

New Delhi:  After delivering strong March quarter results, Apple has said that the company is very pleased with its growth story in India, as iPhone sales, along with iPads and Macs, continue to rise in the country.
According to a latest report by market intelligence firm CMR, Apple shipped over a million iPhones in the country in the first quarter of 2021, growing close to an impressive 90 per cent (on-year) during the three-month period.
During the company’s earnings call on Wednesday, Luca Maestri, Senior Vice President and Chief Financial Officer, said that working from home, learning from home and limited entertainment options has all played in our favour.
“Keep in mind that our Europe segment is a very broad version of Europe, because it includes Western Europe which has done very, very well. And then, Eastern Europe and it goes into the Middle East, even India is part of Europe, and those emerging markets have done incredibly well, significantly better than company average,” Maestri told analysts.
“So very, very pleased with some of the results in India. For example, Russia, Middle East, in general. So, it’s been very broad, both across product categories and across countries in Europe,” he added.
As per early estimates from CMR, iPhone 11 and XR accounted for 67 per cent of Apple’s shipments during the January-March period.