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China’s online advertising market expands in 2020

Beijing/New Delhi, Feb 14 : The scale of China’s internet advertising market expanded to nearly 500 billion yuan (about $77 billion) in 2020, up...

8 out of 10 people exhibit trust in advertising, finds ASCI-ISA report

Mumbai, Dec 4 : A recent study has found that eight out of 10 people trusted advertising messages across media. Accordingly, the study commissioned by...

Facebook’s advertising integrity head quits after 4 years

San Francisco, Jan 3 : Facebook’s chief of advertising integrity and director of product management, Rob Leathern, has announced to leave the company after...

Google may soon introduce generative AI into its advertising business

San Francisco: Google is reportedly planning to incorporate generative artificial intelligence into its advertising business in the coming months as big tech companies...

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